PDMI EAST     |     2022 EDUCATIONAL SESSIONS  |    2022 ATTENDING COMPANIES

2022 Schedule-at-a-Glance
(As of March 13, 2022)

Sunday, March 13
10 a.m.-7 p.m.
Registration Desk Open
ERC I Ballroom B, Lobby Level
Eden Roc Miami Beach

11 a.m.-5 p.m.
Meeting Hall Open
ERC II Ballroom, Level 2
Eden Roc Miami Beach
 

Monday, March 14
8 a.m.-6:30 p.m.
Registration Desk Open
ERC I Ballroom B, Lobby Level
Eden Roc Miami Beach

9 a.m.-5 p.m.
Meeting Hall Open
ERC II Ballroom, Level 2
Eden Roc Miami Beach

9-10 a.m.
Packages Lost at Sea? Here's Your Supply Chain Lifesaver
(presented by the E-Commerce Council)
Speakers: Amit Khubani, Ontel Products; Steve Silbiger, Top Dog Direct; Paul Wahlgren, BeautyStat Cosmetics
Moderator: Gregory Silvano, Buyist
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

10:30 a.m.-11:30 a.m.
Hispanic Media Attribution: A Two-Pronged Attack
(presented by the U.S. Hispanic Council)
Speakers: Denira Borrero, Omni Direct; Shira Witelson, RSLT
Moderator: Marcelino Miyares, d2H Partners
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

Noon-1 p.m.
Reducing Frictions and Solving Problems
(presented by the Brand Response Council)
Speakers: Shane Allor, Kount LLC; Doug Bognar, Apex Media; Sean Robertson, NBCUniversal
Moderator: Chris Foster, Modern Postcard
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

1:30-2:30 p.m.
The FTC Targets ... Everything?
(presented by the Government Affairs Council)
Speakers: Linda Goldstein, BakerHostetler; Alexandra Megaris, Venable LLP
Moderator: Thomas Haire, The PDMI
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

3-4 p.m.
Data Without Apples & Cookies
(presented by the Workshop Council)
Speakers: Daniel Alfonso, Digital Target Marketing; Brian Handrigan, Advocado
Moderator: Michael Weinstein, JAM Direct
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

5:30-7:30 p.m.
Sunset Shangri-La
(presented by Extreme Reach)
Eden Roc Garden & Aquatica Pool
Eden Roc Miami Beach

Tuesday, March 15
8 a.m.-4 p.m.
Registration Desk Open
ERC I Ballroom B, Lobby Level
Eden Roc Miami Beach

9 a.m.-5 p.m.
Meeting Hall Open
ERC II Ballroom, Level 2
Eden Roc Miami Beach
 
9-10 a.m.
Fireside Chat: What's Next for Data Automation?
Speakers: Cordie de Pascale, PremiumMedia360; Kevin Gaffney, CoreMedia Systems
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

10:30 a.m.-11:30 a.m.
Put the Hook in Your Creative, It Won’t Catch on Without It
Speakers: Rob Fallon, Bluewater; Fern Lee, THOR Associates
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

Noon-1 p.m.
How DTC Marketers Are Maximizing Opportunity on Linear TV
Speakers: Christine Georgakakis, REELZ; Kevin Hayes, ATN; Mark Sullivan, Paramount
Moderator: Michelle Green, Two Twelve Direct
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

1:30-2:30 p.m.
No Way to Disconnect
Speakers: Chris Bishouty, ProMedia; Asieya Pine, Lockard & Wechsler Direct; Josh Winograd, Chief Media
Moderator: Andrew Troy, DISH Media
ERC I Ballroom A, Lobby Level
Eden Roc Miami Beach

5:30-7:30 p.m.
Seaview Social
(presented by Lockard & Wechsler Direct) Eden Roc Sky Terrace
Eden Roc Miami Beach