PDMI Winter Seminar Series
Virtual education keeping you informed on performance, DTC, and e-commerce marketing trends.
The PDMI's Winter Seminar Series features live webinar events designed to educate and inform leaders in the performance and direct-to-consumer marketing world. Simply scroll down for more information on the next scheduled event — and to view video past Seminar Series events.
More information about and the chance to register for additional upcoming events is coming soon!
AI Applications Creating Success Today
Tuesday, Feb. 13
2 p.m. EST/ 11 a.m. PST
Presented by the E-Commerce Council
There's so much buzz about the changes artificial intelligence (AI) will bring to our lives, both personally and professionally. In performance marketing, there's a constant stream of reporting about how the future will unfold around AI. But what does actionable AI look like for today's D2C and e-commerce marketers? What are companies doing right now with machine learning technologies to make their services more effective on the performance marketing chain? Hear from a group of PDMI member company leaders about what's working right now in AI.
Ranga Bodla, Oracle NetSuite
Michelle Clayton, PremiumMedia360
Ranjit Mulgaonkar, Flatworld Group
Gregory Silvano, Buyist
Ranga Bodla is vice president of field and industry marketing at Oracle NetSuite, where he is chartered with driving the overall strategy and go-to-market success across NetSuite’s entire industry portfolio, including software, manufacturing, and services. He has more than 20 years of experience in product management and marketing in the software industry. Prior to joining NetSuite in 2010, he led marketing for SAP’s governance, risk, and compliance portfolion. He holds a bachelors’ degree in chemical engineering from Trinity University.
Michelle Clayton is the chief operating officer at PremiumMedia360, a data-automation company focused on solving media workflow gaps for agencies and sellers. She has 24-plus years of experience working in ad tech, having spent much of that time at Mediaocean, where she managed client relationships with agencies including Publicis, IPG, Dentsu Aegis, and Havas Media. She has a deep knowledge of media stewardship across linear and digital media. Clayton has a bachelor’s degree in marketing from Dublin Business School, Ireland.
Ranjit Mulgaonkar is the founder and CEO of Flatworld Group, a full-service Amazon Agency that helps product companies maximize the benefits of Amazon. He brings 25-plus years of senior executive management experience in online marketplaces, e-commerce, SAAS, internet, and digital imaging. Mulgaonkar has multifaceted leadership experience in general management, business development, corporate development, global partnerships, and international operations. His experience includes executive positions at Amazon, Avalara, Telebrands, DNA Response, Adobe (Aldus), and Xerox.
Gregory Silvano has whitewater rafted down all 300 miles of the Grand Canyon, scuba dived the Blue Hole in Belize, and summited Mt. Kilimanjaro in Tanzania. He was a drill sergeant in the U.S. Army and, in his downtime, runs Buyist.