
PDMI Winter Seminar Series
Virtual education keeping you informed on performance, DTC, and e-commerce marketing trends.

The PDMI's Winter Seminar Series features live webinar events designed to educate and inform leaders in the performance and direct-to-consumer marketing world. Simply scroll down for more information on the next scheduled event — and to view video past Seminar Series events.
Launched in summer 2020, the PDMI's Seasonal Seminar Series now has more than a dozen webinars in the books. And keep an eye out for more webinar events, coming soon!
Too Late for TikTok?
Wednesday, Feb. 23
2 p.m. EST/11 a.m. PST
You’ve heard the buzz: TikTok’s viral videos are everywhere. You’ve seen the stats: bigger than YouTube?! But you have yet to get into this new performance marketing channel. You know you have the creative assets — or at least the creative concepts. But how do you use them? Is TikTok right for performance marketers — and, if so, how can you get started tomorrow? The PDMI E-Commerce Council welcomes experts in social media marketing’s latest craze to help you answer these questions, and more.
Speakers
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Lindsey Carnett, CEO & president, Marketing Maven
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Eric Morgan, president, Elemerce
Moderator
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Gregory Silvano, CEO, Mojo