PDMI | Performance-Driven Marketing Institute

top of page

JOIN

YOUR ASSOCIATION >>

April 13-15, 2026

Eden Roc Miami Beach

JOIN
YOUR ASSOCIATION >>

JOIN THE PDMI

Strengthen your business, build new relationships, and stay abreast of trends with a PDMI membership.

READ
PDMI PUBLICATIONS >>

READ PDMI PUBLICATIONS

Get industry news and analysis from PDMI Weekly and Results Magazine delivered to your inbox.

ATTEND
PDMI EVENTS >>

ATTEND PDMI EVENTS

PDMI events are designed to bring industry professionals together to connect, learn, and grow.

CONNECT. LEARN. GROW.

The Performance-Driven Marketing Institute (PDMI) is the association for performance and direct-to-consumer marketing leaders. It is dedicated to promoting, protecting, and advancing its members in the performance-driven and direct-to-consumer marketing world through networking, education, advocacy, and marketing.

Upcoming Events

FEATURED ARTICLES

Subscribe Today

Partnership-Powered Performance

Decades of experience and a belief in constant innovation have allowed Sequoia Media Group to grow rapidly since its 2023 inception.

Consider This …

Consider This …

Consider This …

Leaders from 10 PDMI member companies look ahead at the key things performance marketers should think about as we head into the new year....

Connection, Conversion, and Currency

Connection, Conversion, and Currency

Connection, Conversion, and Currency

Performance marketing experts weigh in on today’s key issues in advance of PDMI West 2023. By Thomas Haire As the Performance-Driven...

Thriving … Surviving … but Always Leading

Thriving … Surviving … but Always Leading

Thriving … Surviving … but Always Leading

The Performance-Driven Marketing Institute celebrates its fifth anniversary in July. How did we get here? Where do we go next? PDMI...

ADVERTISEMENTS Click Here to learn more about PDMI advertising.

UPCOMING PDMI EVENTS

NOVEMBER 12

Take 20

The PDMI Brand Response Council's coffee-break length live conversations.

LEARN MORE AND REGISTER

DECEMBER TBD

Fall Seminar Series

The PDMI's monthly one-hour webinar events, presented by the E-Commerce, Workshop, and Women's Leadership Councils'

APRIL 13-15, 2026

PDMI East 2026

A 3-day in-person event scheduled for Miami Beach, Fla.

LEARN MORE AND REGISTER

Advertise on PDMI Platforms

MORE PDMI EDITORIAL CONTENT

TikTok Shop: The Next Big E-Commerce Frontier

Where’s the Beef (in AI)? BlockVantage

Unlocking Precision in Omnichannel Campaigns with Life Event Triggers and Attribution Models

Partnership-Powered Performance

Attribution and Transparency: Empowering Smarter Marketing Decisions with Third-Party Data

DR Creative Legend Bruce Dworsky Passes Away

ZiggleTech Launches Fractional CMO Services

Elevate Brand, Foster Engagement With Powerful Digital Marketing Tools

2 3 4 5

PDMI COUNCIL UPDATES

U.S. Hispanic Council

Brand Response Council

Digital & Data Council

PDMI University Council

Government Affairs Council

Women's Leadership Council

Advertise on PDMI Platforms

bottom of page