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No One Is Seeing Your Ads
By Matt Wasserlauf On Monday, June 19, the Association of National Advertisers (ANA) released results from its fraud study conducted...
What to Do When Digital Marketing Hits a Wall
By Nick Pietropinto These days, it seems like digital marketing agencies are a dime a dozen. And each agency makes basically the same...
6 Major Holiday Scams and How to Identify Them This Season
Don’t let fraudsters steal your cheer this season. Here are ways you can stay safe while gearing up for the holidays. The most wonderful...
What's Next? Fearless Predictions for 2023
Leaders from the PDMI’s member companies share their visions of what the new year holds in store for performance marketers. By Thomas...
PDMI Submits Comment on FTC's Proposed Dot-Com Disclosure Changes
In July, the PDMI Government Affairs Council worked to consider member companies' recommendations for official comments on behalf of the...
The Hottest E-commerce Trends For 2022
While you may not think monitoring e-commerce trends is a necessity, it truly is. For e-commerce business owners, keeping on top of...