E-Commerce Council

Gregory Silvano has whitewater rafted down all 300 miles of the Grand Canyon, scuba dived the Blue Hole in Belize, and summited Mt. Kilimanjaro in Tanzania. He was a drill sergeant in the U.S. Army and, in his downtime, runs Buyist.

Fern Lee, CEO of THOR Associates, is an award-winning marketing professional with a proven track record of creating and increasing brand awareness. A proud 2018 inductee to the Direct Response Hall of Fame, she has mastered the caveat of consumer engagement with each campaign, recognizing the “journey” to provide loyalty and asset values for multiple globally recognized brands. Lee is successful at applying direct response initiatives to the traditional and digital marketplaces with a unique expertise in branded-response omnichannel results. Earlier in her career, Lee was the head of direct response at Good Times Entertainment/Gaiam, bringing fitness hits Billy Blanks, THE FIRM, and Richard Simmons incredible success around the world. TurboCooker and GTXpress were also multi-million-dollar revenue generators in DTC and retail initiatives. For the past 14 years, Lee has dedicated her talents as CEO of THOR Associates, creating a premier omnichannel strategic marketing agency that implements dynamic lead generation resulting in multiple consumer transactions. Under the THOR Associates umbrella, Lee is proud to have provided services to select clients such as: MetLife, AIG, Humana, J&J, Mars, Balsam Hill, FocusFactor, KUMON, InventHelp, GalleryDirect.com, MedicareAdvantage.com, ClickNKids, Zestra, ReBloom, SmartSilk, and Migralex.

Lindsey Carnett is the CEO and president of Marketing Maven. She founded the company in 2009, after leading integrated communications campaigns for firms and private industries across the world. With nearly two decades of experience in direct-to-consumer marketing, Carnett is a trusted public relations advisor to national and international organizations and has been named an Enterprising Women Award Winner, Top Woman in Public Relations by PR News, a Top Woman in Media, and featured in the Forbes Most Powerful Women Business Leader issue. Carnett has offered expert insight via news outlets like CNBC, TheStreet.com, National Public Radio (NPR), The Doctors, USA Today, PR Week, Forbes Woman, Medium, Gizmodo and Thrive Global. She also taught a social media content course and wrote curriculum for Academy of Art University. Named one of the Most Entrepreneurial Companies in America by Entrepreneur Magazine’s Entrepreneur 360 Awards, and one of the Fastest Growing Companies in America by Inc. 5000 for two consecutive years, Marketing Maven specializes in international and domestic public relations, social media, reputation management, direct response marketing, U.S. product launches, SEO, event PR, and influencer marketing.

Ranjit Mulgaonkar is the founder and CEO of Flatworld Group, a full-service Amazon Agency that helps product companies maximize the benefits of Amazon. He brings 25-plus years of senior executive management experience in online marketplaces, e-commerce, SAAS, internet, and digital imaging. Mulgaonkar has multifaceted leadership experience in general management, business development, corporate development, global partnerships, and international operations. His experience includes executive positions at Amazon, Avalara, Telebrands, DNA Response, Adobe (Aldus), and Xerox.

An international award-winning direct marketing professional for 30-plus years, Eileen Fraser created and managed profitable direct marketing campaigns for such distinguished brands as Chevrolet, Princess Cruises, Mattel, T-fal, and Beachbody. She has consulted with 100+ DRTV, radio and online clients in the categories of automotive, beauty, clothing, diet, education, exercise, financial, hardware, health, housewares, hongevity, MLM, music, non-profit, pets, politics, publishing, security, spiritual, sports, supplements, toys, and travel. More than a billion media dollars have been spent with Fraser’s strategies and words.

David Stellato oversees Verve Direct and DFO’s global business development efforts, focusing on structuring and building unified media, technology, and product sales teams across global offices. He also leads our joint-venture capabilities, bringing new partnerships and alliances under the DFO Global brand. His background includes enterprise website development, search and online reputation management, and programmatic video campaigns. Prior to joining DFO, Stellato managed sales and client strategy for Matomy’s Text Link Ads Division and programmatic video services.

Linda Goldstein is a member of BakerHostetler’s Advertising, Marketing & Digital Media team. She provides advertising counsel and regulatory advice to leading Fortune 500 and Fortune 100 companies. She represents clients in investigative and enforcement proceedings brought by the Federal Trade Commission (FTC), state attorneys general, district attorneys, and other federal and state agencies. Goldstein spends a considerable portion of her time advising clients on how to minimize the legal risks associated with mobile marketing, e-retail, social influencers, native advertising, email and telemarketing, and more. Goldstein’s commentary has appeared in The New York Times, The Wall Street Journal, CNBC, NBC’s TODAY Show, Adweek, Advertising Age, and the National Law Journal.