PDMI Editorial

By Anthony Ciavatta One of most common areas of feedback from focus groups watching an infomercial often centers on their impression that...

A special report produced by PDMI member company LeadsRx and Demand Gen Report examines what is working in modern marketing analytics,...

Affiliate marketing can be an extremely effective way to grow product sales or make money online. This type of marketing tactic has been...

In the era of social media and influencers, even more business owners and CMOs are drawn like moths to the flame of earned media...

Direct response marketing is designed to earn an instant response from consumers to a call-to-action embedded in the marketing message....

Click here or on the image below to reach the 2021 Ad Outlet Directory in Results Magazine's March 2021 issue. There, performance and...