Part 2: 10 Pitfalls to Avoid in a Direct-to-Consumer TV Campaign
Part 2 takes a detailed look at 5 of the 10 pitfalls brands implementing an integrated DTC marketing campaign should avoid.
Part 1: 10 Pitfalls to Avoid in a Direct-to-Consumer TV Campaign
Part 1 of this series looks at 5 of 10 potential pitfalls brands entering the DTC marketing space must avoid.
Strategies for Winning DRTV
The Engagious team analyzes DTC campaigns to find out what works, what doesn’t, and why.
5 Ways to Build a DTC Model Using Response-Driven Performance Marketing
Five proven ways to take ownership of the consumer/brand relationship and efficiently implement a DTC strategy to grow sales.